The Art of Business

If you want to lead people you must understand them. Sun Tzu wrote in the Art of War: “If you know the enemy and know yourself, you need not fear the result of a hundred battles.” In the art of business, if you can understand what moves you and what inspires other people, you will have one success after another. Most businesses fail. Few ideas ultimately grow into a business. Of those that receive substantial funding, only 1 in 60 earn significant profits. This disconnect is largely due to the fact that business people rarely understand what associates and customers really desire. In the art of business, the most important thing to develop is a profound knowledge of human nature. When you can do that, you can see what each person wants to achieve. By understanding human desire, you will clearly see how to transform your business. The Art of Business is a LIVE two-day hybrid (online and in-person)seminar designed to explore the human factor in business systems. You are invited to join us for insightful training to expand your awareness of human dynamics in companies. Schedule: Feb 4, 2023 2 PM - 7 PM Central Feb 5, 2023 2 PM - 7 PM Central